Three things that you must not forget when you ask for a print price
I purchased a book online the other day. I was really looking forward to receiving it and getting stuck into it. Each day I was eagerly awaiting my postman. But the days rolled on. And on. And on.
Fortunately online order tracking meant that my book was eventually found and delivered. But can you imagine what would have happened if I hadn’t supplied the right information?
My book would have been lost in the postal systems forever…
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Why print buyers get better prices when they pick up the phone
Using the phone will improve your response from printers
Don’t you hate those automatic phone menus. The ones where you listen to a long list of options and still can’t work out which button to press? The ones where is seems to take forever to get past.
Don’t you just wish you could speak to a real person instead?
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Why tenders should be an essential part of the print buyer’s toolset
The word tender conjures up visions of procurement teams in large organisations dealing with multi-million spends. They create huge tender documents and spend months in negotiations. There are teams which deal with nothing but tenders. Tenders aren’t for the average company
Nothing could be further from the truth.
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Could you achieve more from your print buying if you stopped getting three quotes for every job?
Friday night is curry night
Martin always goes for a curry on a Friday night. Martin always goes to the same curry house. And he always chooses lamb saag. It has never occurred to Martin to go for a pizza, or fish and chips, or a Thai or a Chinese. It has never occurred to him to try a korma or a jalfrezi or a tandoori. Martin has never even wanted to try a different curry house. Martin knows what he likes. He is comfortable with it. Some might say that he is a bit too comfortable and a bit too set in his ways.
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