print run

How print buyers can make major cost savings with simple specification changes

Can you imagine life without the car? For most of us it’s now an essential part of our lives. But it took a challenge to the way things were to create the car.

Henry Ford is reported to have said that he ignored what his customers wanted. He said that, if he had asked them, they would have asked for a faster horse drawn carriage. He needed to challenge the specification of the horse and come up with something totally different.

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How a QR matrix can save print buyers over an hour a day

Do you ever assemble flatpack furniture?  I don’t know about you, but I often struggle to

work out what piece goes where.  Thank goodness that they have standard bolts and screws.  Can you imagine the confusion if each one was different?

But often every print quote we receive is slightly different.  Making them all the same can save the print buyer a lot of time.  And that’s where the QR matrix comes in.

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How to halve your print buying time

I was so frustrated.  Every few minutes I saw signs to the motorway.  And here I was, stuck on the back roads, taking the long way round.

I was in Croatia.  Despite not speaking the language I had successfully found a bus to where I wanted to go.  But it was the slow bus.

What should have been an hour long journey took nearly twice that long.  And I spent most of that journey being annoyed at the time I was wasting.

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