order acknowledgement

How a four line e-mail can save a print buyer £12,000

“I’m sorry Sir, we have no record of offering you those prices.”

I bought a new hi-fi system recently.  I had been into my local shop a few days before to discuss the different options open to me.  And I had taken the opportunity to negotiate some good deals.  A few days later I went to the shop to buy the system.  But it appeared that those prices had been forgotten.

Fortunately I had been prepared on my previous visit.  And I had asked the sales person to write down the prices that they were prepared to offer me.  So now I was able to show this written agreement to the shop.  As a result, I was able to buy my hi-fi at the price I had hoped.  But I was very glad I had had a written agreement.

Continue reading

Free Buying Advice

Download the E book

Download "Ten Common Print Buying Errors and What To Do About Them" (worth £25/$41) absolutely free, and receive regular practical articles on print buying.