Monthly Archives: July 2013

Why being nice to your print supplier can get great results for buyers

Do you have the image of a “bad guy”?

This is how I hear many printers think of buyers these days. Buyers are there solely to beat print companies down on price. The needs of a supplier are always the least of a buyer’s worries.

Don’t get me wrong, price is always going to be important. But that doesn’t mean that a good supplier relationship cannot be created.

It’s time for buyers to be nice to their suppliers!

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