How using a personal strategy will help you choose the best print company
How do you choose your print suppliers?
Many people do a quick internet search. But how can you be really sure that you have found the best print company this way? There is a far better way to narrow down your initial search.
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Three reasons why print buyers should use a multi-channel printer
I love cooking.
I really enjoy spending time creating a mouth-watering dish. But doing the shopping for this can be very time-consuming. I have to go from shop to shop to make sure that I have all the right ingredients.
But the quick way to get all my ingredients is to go to a supermarket. Then I can do a one stop shop.
And a one stop shop is exactly what marketing teams and print buyers should consider. These days they should be look closely at using a multi-channel printer.
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What print buyers can learn from the taxman
I’m grumpy!
I’m resentful!
And I hate forms
It’s that time of year when I’m filling in returns for the taxman again! The taxman is rarely anyone’s best friend. But print buyers can learn a useful lesson from taxmen.
Taxmen do audits: so should print buyers.
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Print buyers: the three skills that you need for 2012
Are you making preparations for the Olympics? Many people I know are planning time off work to make sure they see some of the action. Whilst others are trying to book holiday at this time to avoid sport completely!
But the people doing the most preparation are the athletes. They are now in continual training. They are working on improving their skills.
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How eight simple questions can prevent you choosing the wrong print supplier
Imagine that you’d promised someone a really special meal. Maybe it’s an anniversary. Or a special celebration.
Imagine if you didn’t deliver that meal.
It’s easily done. Perhaps you wrote a shopping list of all the ingredients. But perhaps you missed one vital ingredient off. And now you’re in the kitchen and you’re supposed to be serving the meal soon. But you’ve just realised that this one missing ingredient will prevent you from creating the dish that you wanted.
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