Three specification questions that can reduce the cost of printed items by over 30%

The print industry is dying

There are huge amounts of overcapacity. Printing companies are tendering suicidal prices.

So all a print buyer has to do is to keep pushing, pushing, pushing on price. They will have no problem in keeping to even the smallest budget.

Actually, that is very far from the truth.

Costs are rising. The number of printing companies that have failed recently means that capacity is not as plentiful as it was. If a buyer thinks that buying price is easy they need to think again.

A much easier way to reduce costs is to challenge specification

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Three questions print buyers must use to challenge process and prevent 30-address syndrome

Can you imagine writing the same address over 30 times?

Wouldn’t it be a complete waste of your time? Aren’t there are so many better things you could be doing?

Incredibly, this amount of repetition still exists within businesses. I recently visited a printing company. They had carried out a review of their processes. And, yes, they found out that they were rewriting addresses up to 30 times.

Everyone was amazed by these results. No one had realised just how much duplication was being carried out.

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Three things print buyers must do this week (they could save you 30% on your print spend)

Would you ever consider driving a car whilst uninsured?

Can you imagine the bills that she might be faced with if you had an accident? Can you imagine having a permanent record of illegal behaviour?

My car insurance is due for renewal next week. You can be sure that I’ll be renewing it in good time.

The trouble is, not everything it seems this urgent. Sometimes we have the best intentions to do things. But somehow they never get done. You should ask my wife about my DIY plans!

That’s why I’m issuing this five-day challenge to print buyers. All the action points are things that would be easy to put off.

A delay could cost you a lot of money

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How resource files drive print buyers to better results

Listening to just four notes change the way I play guitar.

I don’t claim to be much of a guitar player, but I keep plugging away at it. Even my wife admits that I’ve got better over the years!

One of the reasons I improve is because I hear so much good music. We all need a little inspiration in our lives. That applies to our work lives as much as our personal lives.

That’s why people who buy printing need resource files.

What is a resource file?

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Why being nice to your print supplier can get great results for buyers

Do you have the image of a “bad guy”?

This is how I hear many printers think of buyers these days. Buyers are there solely to beat print companies down on price. The needs of a supplier are always the least of a buyer’s worries.

Don’t get me wrong, price is always going to be important. But that doesn’t mean that a good supplier relationship cannot be created.

It’s time for buyers to be nice to their suppliers!

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I have worked with Matthew for just over a year now and he has delivered a number of highly successful training events for the IPIA during that time. He is very organised and produces seminars which are full of

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Matthew provided an excellent “Print Processes” training session for myself and some of my colleagues.  The feature that I liked most about the training, was that the day itself was very interactive – which not only

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If you think you are on top of your print buying you might be in for a surprise! We asked Print & Procurement to undertake a print audit. Matthew said ‘’If we do not find savings sufficient to earn back our fee

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Matthew is a consultant who is totally committed to his clients and to delivering on his promises.  He has an excellent understanding of both the challenges of the print channel and the opportunities it presents. As a

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Apart from being a thoroughly decent chap Matthew is scrupulously professional, ruthlessly efficient and always delivers excellent results.
I genuinely have no hesitation whatever in recommending Matthew. He

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In an industry renowned for its pressure, Matthew Parker delivers a very gentle but insightful intelligence about the ways of print. Somewhere between art and science there is a place that defines the balance of what

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